BMIDESIGN
CREATIVE DIRECTION & BRAND IDENTITY
01 ABOUT
I help brands transform their vision into strong identities, engaging customer experiences and high-performing retail concepts, from strategic planning to operational deployment.
With over 20 years of international experience in the luxury, premium, retail and consumer goods sectors, I work at the intersection of brand strategy, creative direction, retail design, visual merchandising and customer experience.
I have led multidisciplinary creative teams and managed complex and international projects for Jaeger-LeCoultre, Degrenne Paris, Sodebo, Amorino, Coty, as well as for Cartier, Louis Vuitton, Hermès and Longchamp.
My added value: combining strategic vision, creative leadership and operational excellence to strengthen brand consistency and desirability, structure teams and transform concepts into concrete, differentiating and high-performing experiences.
Currently an independent consultant with BMI Design, I am also open to permanent contract opportunities, as well as consulting or interim management assignments.
02 EXPERTISES
03 CLIENTS
Throughout my career, I have had the privilege of collaborating with leading international brands such as Jaeger-LeCoultre, Louis Vuitton, Hermès, Cartier, Longchamp, Degrenne Paris, Sodebo, Amorino and Coty.
These experiences have allowed me to develop recognized expertise in brand strategy, creative direction, retail design, visual merchandising and customer experience, within the worlds of luxury, premium, retail and mass consumption.
Today, through BMI Design, I put this international experience at the service of companies to support them in their transformation challenges, strengthen their brand identity, design differentiating customer experiences and contribute sustainably to their growth and performance.
04 CONTACT
bertrandmain@hotmail.com
Tel: +06 03 53 98 16
91700 Sainte Geneviève des Bois - France